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Aurora, Ontario
Town of Aurora, Ontario

Business Ambassadors Program

This program solicits key business leaders to help promote Aurora as a first choice for new business and families. The program is based on the principle that existing, successful businesses are a unique touchpoint to attract new business.

What are the benefits?

The business ambassadors program aims to provide many benefits, including:

  • Creating economic development leads, and investments

  • Promoting business-to-business communications

  • Fostering better relations between the Town and Aurora business community

  • Promote the Town of Aurora and its programs

What is the criteria for Business Ambassadors?

A small but dynamic group of key business people will be sought who:

  • Have a history of and/or commitment to positive civic involvement;

  • Have international, national and provincial business connections;

  • Have a high business contact rate in their normal business undertakings;

  • Possess a high level of credibility in their business community;

  • Are willing to be unabashed, enthusiastic supporters of the Town of Aurora

What is expected of Business Ambassadors?

An Aurora Business Ambassador will be expected to:

  • Promote Aurora whenever possible, during the course of normal business activities, as a place to live, work, and play, drawing from personal perspective.

  • Pass on prospective clients to Town of Aurora economic development staff, so that formal contacts can take place.

  • Provide feedback on the ambassadors program.

What is available for Business Ambassadors?

Tools available to Aurora Business Ambassadors will include:

  • An introductory letter

  • Town of Aurora Community Profiles

  • Promotional items such as pins, pens, and Town-branded apparel

  • Shortlist of other readily available resources and contacts

Business Ambassadors will be encouraged to participate in regular two-way communication with Town staff, and will be invited to a reception once a year to exchange information.

For more information email [email protected] 



Town of Aurora